Hello:

Do you want your clients to have more success in less time?

Are you a professional personal fitness trainer, sports coach, athlete, hypno-therapist, psychologist, health coach or nutritionist who is....

• Tired of seeing clients sabotage their own successful weight loss?
• Would like to earn more money and work less, or perhaps work more, while having more fun and more success?
• Ready to learn the hypnosis skills that will change your life and improve your career?
• Would you enjoy working with athletes to improve their success?
• How about learning an art and science for human transformation?

If that's you, then The Optimal Performance Institute has a certification you'll benefit from.

You can learn hypnosis, in-person, this year. Dr. John J. Farley and The Optimal Performance Institute are offering professionals an opportunity to earn a Professional Sports & Fitness Hypnosis Certification (Brown Belt Level).

Dr. John J. Farley will be presenting the course filled with LIVE demonstrations and lots of participant interaction for accelerated learning. He's looking forward to working with you, live and in-person.

The Optimal Performance Institute, through the direction of John J. Farley, has created a program whereby, those qualified, can learn both ancient and modern techniques for health, performance and success.

• Imagine having the ability to turn depression into happiness.
• What about transforming anxiety into peak performance?
• How about helping those with low motivation to increase it?
• Become skilled at helping others change their lives quickly.

During the 5 - Day Sports & Fitness Hypnosis Certification, you'll really find out how powerful language is when combined with the hypnotic trance state.

John uses the power of hypnosis to change lives through weight loss, sports improvement, school improvement, phobia cures, and more.

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Attention: Firewalking is NOT part of the Hypnotic Weight Loss(TM) or Hypnotic Stop Smoking(TM) seminars.

5-time Olympian, friend and former nutrition client: Ms. Dara Torres. Athletes
like Tiger Woods and many, many others use hypnosis for the winning edge.

Let me introduce myself. My name is Gordon Bell. I've studied hypnosis and I've had the pleasure of working with and participating in Dr. John J. Farley's hypnosis seminars.

While hypnosis has been studied as a science, it has been practiced as an art for at least many hundreds of years. Like the martial arts, hypnosis is an art that utilizes many scientific principles – many known and some unknown.

If you want to learn hypnosis that's focused on weight management and sports performance, then you'll want to attend this program. The Brown Belt Certification in Sports & Fitness Hypnosis is ideal for:

• Those new to hypnosis and those with an initial certification.
• Those who want more specific hypnosis training in sports/weight control.
• Those without a certification in sports and fitness hypnosis.
• Anyone who wants to work with athletes at any level with hypnosis.
• Professionals who want to build a weight, fitness or health practice.

• Improve a client's speed, power or endurance.
• Reduce or eliminate pain: headache, muscle and joint.
• Create relaxation and faster muscular recovery.
• Instantly generate a peak performance state.
• Increase motivation and commitment within athletes.
• Remove fears of failure, success, and rejection.
• Develop the winning mindset..
• Program the subconscious mind to attain your goal weight.

That's just scratching the surface of the results from the Certification.

What a Few Others Have Said:

For Fitness Trainers, Coaches, Counselors and Weight Loss Professionals:

• Access to our copyrighted assessment tool for determining weight management/fitness success potential.
• Immediately know which clients will sabotage their diet and exercise programs and how badly (so you can change it).
• Use hypnotic communication to get near perfect goal clarity.
• "The 3 Motives" behind fitness goals. Learn the one "goal" that is meaningless, stated by most clients and is causing your clients to fail miserably in their fitness and weight management pursuits.
• How to use conversational hypnosis to help clients focus on success.
• Help clients to re-program the mind for success.
• What hypnotic language is and how to protect yourself from negative programming that could destroy your health, career and life. (John will explain how one famous Medical Doctor who's been on Oprah, unknowingly gave a negative hypnotic suggestion to a patient, right on television, that caused him to need heart surgery in spite of his doing everything else "right" and having ideal blood panels. Learn how to spot negative hypnosis – it could save your life or someone you care about.
• Hypnotize clients to lose weight, quit smoking and improve sports performance.

The Brown Belt Certification Includes:

• The truth about hypnosis, sports hypnosis and fitness hypnosis – what's possible and what isn't. Knowing this means you won't waste time on impossible goals.
• Common myths about hypnosis will be explored. Avoid these or make embarrassing mistakes.
• Warning! There's a "Dark Side" to hypnosis that you may not know about. Everyday negative hypnotic spells are affecting your life – and could cause depression, anxiety or disease. The good news is that it's easy to protect yourself …when you know this simple skill.
• The 4-Step Hypnotic Process to induce a hypnotic state in clients.
• Learn the "Golden Rules" for connecting quickly and easily. (Some professional Neuro-Linguistic Programming instructors teach fancy skills that will take you down the wrong path if you want success with people).
• Why matching and mirroring (a powerful rapport skill) has to be done without this critical mistake or you will be rejected with nearly no chance of influencing a person positively.
• Rapport Hooks: What they are and how to use them for causing others to want to get your approval.
• You won't have to chase people when you know this skill. They'll be desperate to be friends with you.
• The signs that let you know they're "hooked" and that they're ready to listen to you.
• 12 cues to look for that tell you someone is entering a trance and they're open to your suggestions.
• How to spell-bind a person so that they are under your influence and receptive to you.
• How the phrasing of your words will mean having influence or having your requests ignored.
• 4 - Principles to make your hypnotic communications irresistible so that a person wants to keep listening to you.
• Why one man or woman completely bores you while another keeps you mesmerized, like a moth to a flame.
• The Verbal Agreement Principle. The key to getting agreement in a step-by-step format.
• The Plausibility Principle. How hypnosis bends reality to make the impossible, possible.
• The Piggy Back Principle is what professionals use to have ideas accepted without a fight.
• Use Linguistic Bridges so that you are able to bring a person from where they are mentally, to where you want them to be.
• The 4 - Words of Power that allow the hypnotist to create trances easily.
• The 5 - Power Principles used by expert hypnotists to influence successfully.
• Your voice tone will typically create resistance, apathy or compliance. Learn how to use your voice to your advantage, not your disadvantage.
• Sales and Marketing: How to answer the phone, how to structure the first session and how many sessions to schedule clients for.

Most hypnotists learn only how to use words. John always gets a positive reaction when he performs individual and group hypnosis. The response goes something like, "that voice...it's so....hypnotic!"

• You'll learn how to create a hypnotic voice...and when not to!

You'll discover the 6 principles to go from White (or Blue Belt) to Brown Belt.

Principle #1 – Lead the State: Without this, creating a trance state is an uphill battle.

Principle #2 – Charmin: This method enables you to bring your words to life using emotion. The result – more impact.

Principle #3 – Mark Out: This is a crucial key to convey your thoughts subconsciously.

Principle #4 – Musicality: Learn how to use your voice to lull the mind into trance.

Principle #5 – Trance Voice: The right voice will give you a persuasive edge.

Principle #6 – The 3 Tonalities: Learn how your tonality changes the way people respond to you. Your tonality alone will create resistance or compliance.

• Learn to create doubt in the mind when it is useful to do so.
• Create the desire to obey your instructions without saying anything differently.
• Gain compliance without asking a question.
• Undermine potential objections.
• Gain negotiation advantages.
• Compel action without giving a direct request.

Authority:

• What it takes to generate admiration and have others crave your approval.
• The 4 Power Tactics that have been proven to make you an authority and deliver the success you deserve.
• How to develop real status and power versus corporate titles and positions.

Speak To The Subconscious Mind:

Studies and experts are mostly in agreement: 95% of our behaviors happen outside of our conscious awareness. There is an ancient hypnotic method for by-passing the conscious mind and modern science is identifying it; it's the power of story. You will learn the basics of stories and therapeutic metaphors as you get ready to master them later on.

• Learn to access states in order to persuade and change behaviors.
• Create a precise emotional response in someone on command.
• The four conditions needed to ensure success with emotional triggers.
• Induce an emotional state rapidly and be able to change moods and behaviors.
• How to excite the imagination as a prelude to hypnosis.
• How to intensify states for dramatic results.
• Which "questions"produce powerful emotional responses.

• Key concepts to ensure a successful first hypnosis session.
• The most important attitude and skill for removing resistance.
• Creating positive expectancy.
• Apply the Law of Dominant Effect and create change.
• Apply the Law of Concentrated Attention – where thought goes, energy flows. Manifest the result you desire to have.
• The Carrot Principle – compel action and success.
• How to use Positive Suggestions correctly.
• The Principle of Successive Approximations and how to structure progress.
• The Law of Parsimony and when to use more elaborate techniques.
• Positive versus Negative Reinforcement – know and apply them properly.
• The importance of ratifying trance.
• Erickson's Individualization & Utilization Principle.
• Timing and creating multiple levels of communication.
• The Principle of interspersing suggestions
• The 6-step process of hypnosis.
• Learn 6 hypnotic inductions.
• Re-alerting from trance to ensure success in the future.

• How to recognize and utilize the (4) stages of trance.
• How to deepen trance through specific language.
• 14 types of hypnotic suggestions for rapid change.
• 7 key areas for subconscious exploration for challenging problems.
• 20 ways to overcome "resistance"to your hypnotic techniques.
• Instant inductions, rapid inductions and slow inductions.

Includes the techniques taught by Dr. Marlin Mackenzie (former director of the Sports Performance Laboratory at the number one ranked graduate school in the world: Teacher's College, Columbia University) to his master's and doctoral graduates. These techniques have only been taught to professionals through the Optimal Performance Institute since their creation in the 1980's and1990's.

• Use the Sherlock Holmes technique to regulate sports movements.
• Anchoring – for peak performance and ideal states.
• Uptime anchors for sports performance and fitness performance
• Modalities and sub-modalities
• Sports Hypnosis techniques for increasing motivation, commitment and the will to succeed –including: compelling future, outcome elicitation, goal setting and mission identification.
• Sports Hypnosis techniques for overcoming fears of success, failure and rejection - including: V/K dissociation and 6-Step Reframe.
• Why athletes are some of the best hypnotic subjects.
• Powerful Hypnotic Scripts for golfers, runners, boxers/martial artists, skiers, weight lifters, tennis players, bodybuilders, and basketball players.

Fitness Hypnosis Certification Specifics: Brown Belt Certification

• How to interpret and use Farley's mental skills profile (assessment tool).
• How to counsel athletes and weight management clients.
• Identify emotional eating motives.
• The two psychological states associated with emotional eating.
• Why the best diet and exercise program alone will not work for those with internal conflicts…and how hypnosis solves the problem.

Hypnotic Communication & Language Patterns: Brown Belt Certification

• The 10 Rules of Suggestions – use these or else you'll fail.
• The 6 Steps to Effectively Reaching the Subconscious Mind.
• The 3 Authority Powers – most people are not using these powers well.

• Stop the smoking habit in 1 - 5 sessions.
• Hypnotize athletes in a variety of sports for greater success.
• Hypnotize emotional eaters to break their habits.
• Hypnotize yourself for greater success in life.
• Relieve pain in various parts of the body.
• Hypnotize fitness enthusiasts to attain their goals faster.
• Demonstrate inductions, deepening, suggestions, post-hypnotic suggestions, and trance termination.

You'll Receive The Official Brown Belt Binder of Material for the Course. It contains all the processes you'll be going through for your hypnosis brown belt certification.

The tuition for this one-of-a-kind Immersion Certification is only $1,897 and the hotel is only $43 per night. Act now, and we'll break-up your payments into two easy payments of only $948.50 over 30 days.

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